ProfitCents Sales Acceleration Program:

How to sell, price & deliver high-value advisory engagements using ProfitCents

Center for Enlightened Business in collaboration with ProfitCents brings to you the ultimate selling skills program for accountants who want to deliver high-value business advisory services. In this six month, hands-on program you will learn how to apply powerful, proven principles for selling, pricing and delivering advisory engagements. You will see how ProfitCents can be your “secret weapon” to sell and engage with clients in an incredibly profitable and rewarding way.

This is for accountants who want to:

  • Play a more significant role with motivated business clients who want more help.
  • Significantly increase their earnings without increasing their hours.
  • Differentiate their firms and achieve extraordinary levels of growth.
  • Engaging more challenging, rewarding business advisory work.


  • $299.00 / month for 6 months

CPE Information Sheet

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Interactive, hands-on sales program:

Each month for six months a live, online workshop will be personally facilitated by Rick Solomon, CPA, CEO Center for Enlightened Business. These extended workshops are highly interactive so participants can practice and internalize new skills as they go along.

There’s a huge unmet need amongst business owners for guidance and support to take their business to the next level. With Rick’s proven principles of how to conduct sales conversations, combined with the knowledge and power that ProfitCents can provide, Rick will be guiding everyone in this program to winning as much business as they would want. To further support successful results, all participants will have access to a robust online community consisting of sales audio programs and workbook, an online forum to ask questions providing access to facilitators and peers in the group.

Learning Modules:

Module 1 | Fri., June 10, 2016 2:00 PM ET – 5:00 PM ET

The Magnitude of Opportunity
We kick off this series by exploring the magnitude and nature of opportunity for advisory engagements with clients. We will explore the nature of such engagements, and how with ProfitCents it can be much easier to deliver than most accountants might believe. You will receive an in-depth overview of the entire “Enlightened Selling” program developed for accountants, by an accountant. This is essentially a simple process to sell and deliver high value, lucrative engagements with comfort and ease.

Module 2 | Thurs., July 7, 2016 2:00 PM ET – 5:00 PM ET

Simple, Powerful Ways to Open any Meeting
This session starts with the secrets of how to open and take control of a sales meeting to maximize your chances of winning the engagement. We’ll discuss ways to use ProfitCents prior to the meeting to create a high perception of value right from the start. You will learn how to fully apply the power of questions to help clients discover what they don’t know, quickly establish trust, and build a strong motivation for them to engage.

Module 3 | Thurs., August 11, 2016 2:00 PM ET – 5:00 PM ET

Presenting Solutions That Clients Will Happily Pay for
You will learn the “enlightened selling” process to frame your services in a way that is completely aligned with the clients highest goals. You also be able to make it clear how your solution will help them solve some of their greatest problems. This session sets the framework for client’s willingness to pay for value well beyond hours.

Module 4 | Thurs., September 22, 2016 2:00 PM ET – 5:00 PM ET

Presenting Value Based Fees and Solidify Client Engagement
This session provides a simple, powerful approach to present value based fees, deal with client concerns, and close engagements with ease. You will learn a powerful technique to deepen the clients’ commitment to working with you, and to commit to actions that will increase their chances for success. We’ll explain how to use ProfitCents “what-if” scenario planning to set the stage for higher fees.

Module 5 | Thurs., October 27, 2016 2:00 PM ET – 5:00 PM ET

Case Study Forum
This session will be devoted to the real-life challenges being faced by participants in the program. We will explore several case studies in depth. This will enhance everyone’s success by learning from others, as well as ways to best deal with the most common problems you might encounter in selling and delivering high-end advisory services.

Module 6 | Thurs., November 17, 2016 2:00 PM ET – 5:00 PM ET

Delivering the Goods:
We’ll explore the framework to consistently manage successful advisory engagements, with ProfitCents as a key resource. This includes conducting value filled meetings and conversations with clients. You will learn some simple ways to leverage your existing knowledge and skills, the engagement moving forward, with energy and momentum.

How the Program Works

Step 1: Registering for the Program

Step 2: Access to Sales Acceleration Group Online

  • By registering for the program, you will be given access into the online group
  • Additional Resources will be made available in this group
  • Events and notifications will be made available here
  • Access to online forum for questions, ideas, and group communications

Step 3: Participating in Online Workshops

  • Once you have registered, you will be automatically registered for all of the monthly online workshops.
  • The workshops are proved via webinar and may include an additional dial-in conference line to conduct small group breakouts. You will be notified prior to the workshops with detailed instructions for your participation.

CPERAN ONE Americas, LLC is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: